One of the things I love about this accomplishment is that it was done with a true team effort. You can't be the market leader in all these measures without fantastic performance by sales, marketing, optimization, targeting, and platform products, all working together. Every one of these things need to come together to out-execute every other network in the market. Honestly, I couldn't be more proud, especially since when I joined BlueLithium, we were a mere mouse dancing with elephants. Now we're a race horse, and we just won the Kentucky Derby, Preakness and Belmont!
The coverage of the announcement is also already showing pick up against our key messages. Read my interview with John Ebbert from AdExchanger for more detail.